Posted in Beauty, Fashion, Lifestyle, Style

You Are Much More Than Your Weight!

For me, this blog is just a hobbie, a space to talk about things I like and share some thoughts, make friends, etc. Yes, posts about fashion and beauty are frequent here, since they are two of my favorite issues and forms of self expression. As a fat woman this is itself a statement. Fashion and beauty are industries that usually ignore the existence of fat people as consumers. By doing so, they help to validate and reproduce many stereotypes about being fat.

I am a fat woman and, as many others, I like to take care of myself, to feel atractive and beautiful. To be fat doesn’t mean to be lazy or sad, to be a mess, a bad employee, an unable parent, an unsexual being or a person that doesn’t care for being healthy.

Terms such as plus size and curvy are also euphemisms that reinforce the notion that there is something abnormal with fat people in general. Create brands and stores specifically to people that are usually rejected by the mainstream brands can be empowering, but it is always important to keep in mind that we need also a structural change. We cannot accept companies to behave like fat people do not matter as consumers and don’t deserve equal treatment.

I write about fashion and beauty without mentioning size because that is what I stand for. Style has no age, size or gender. Many time people make us feel fashion and being beautiful are not for everyone. But it is not true! Confidence is something you conquer once you learn you do not have to fit to another peoples expectations. Live for yourself is a condition for happiness.

Finaly, I want to make it clear that I do believe any person are entitled to not care at all for how they look. Also, it is important to remember: kindness is the most important skill for any human being.

XO from Brasil!



Posted in Fashion, Lifestyle, Tips, Trips

Why is it important to be a conscious consumer?

We live in a society full of people and companies telling us what we need in order to be happy, and constantly associating material things with personal success. Specialists claim that never before in human history people were so materialist in a bad and dangerous way. I am not just talking about luxury purchases, but about everyday consumption choices, about sustainability.
The fact is we live in a limited resources planet. A single plastic item takes about 450 years to degradation. Imagine all the plastic bags you get when you buy something at a supermarket, a pharmacy or fast fashion store, for exemple, and throw in your trash can as soon as you get home. They gonna be in nature for half a century. But, even worst is to think about how their production releases millions Co2 in the atmosphere. This is really a push to choose paper and tissue bags, right?

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To become a conscious consumer is a process. I have being in this path for about 6 years now, and I can tell you changing is very hard. Although, all the effort is really rewarding. I have saved a lot of money since I started to ask myself: “Do I really need this? Does it have a reasonable price? Is this company really deserving of my money?”. I also have became a better citizen. Now, I always try to support small local producers and keep informed about the big companies I buy from. I use to research if they do fair trade and give their employees good working conditions.

I LOVE fashion! However, many companies in that industry are not worried about the environment, about the people that work for them and about their consumers. Even many luxury brands do not have ethical commerce practices. When I was in my early twenties, I used to dream about buying a Louis Vuitton handbag. I worked really hard and saved money, but never had the courage to spend so much in one single bag. So I used my money in a 2 weeks travel to Buenos Aires, Argentina. It was a much more exciting experience. And I felt really good 3 years after that, when I found Louis Vuitton does burn the excedent of every collection to keep their prices insane. I mean they prefer to burn products they do not sell as expected, then go on sale. And this is an usual crazy practice many luxury companies do to keep their status. Then, their clients can feel very special for having things that most people in the world cannot have. Yes, it’s such a mean game!


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In Lohan’s Zoo, Lohan – Argentina (2011)
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My husband being silly in a store in San Telmo, Buenos Aires – Argentina (2011).

So, being a conscious consumer is a smart way to make companies re-think their market practices, support and improve local economies, as well as create healthier and sustainable life styles for you and your future generations. An easy way to start is to value quality over quantity and always asking yourself: “Do I really need this?”.

Let me know what do you think about this issue!

Posted in Everyday stuff, Fashion, Feminism, Food, Lifestyle, Plus size


Hello, guys!

My name is Fafá. First time blogger, social scientist, make up geek and style freak. This is a space to talk about all that and much more. I gonna share with you life experiences as a Brazilian 34 years old fat woman that haven’t figure out life yet. No, I don’t think it is possible to be completly sure of everything in life at any age. The world is constantly changing, so we are. I Just try to do my best and have fun.

Oh, if you’re wondering about the picture on the top of the page, it is a beautiful picture of Rio de Janeiro. That’s the scenarium of my journy. Not bad, right!?!

So wellcome, get some coffe and let’s talk.